Create monthly strategic outreach plans in concert with IEs to support new business acquisition goals
Conduct deep research on target accounts to identify key players and create customized messaging for prospecting purposes
Execute on outreach plans by communicating with current and prospective customers with tailored messages across multiple channels
Leverage assets from Marketing and Demand Generation campaigns to educate and nurture prospective customers, thereby creating need in the market
Work closely with Marketing to develop and execute campaigns and provide feedback to maximize impact
Maintain and update records within Salesforce.com to reflect relevant research and activities
Utilize all available resources – GONG, salesforce.com, LinkedIn, Sales Navigator, news alerts, Winmo, ZoomInfo, etc. to strategically identify organizations and individuals to contact
Participate in regular SDR training and coaching sessions to hone demand generation skills and objection handling

1-3 years experience in a Sales Development, Lead Generation, or Sales
High volume cold-calling experience and/or experience calling on any of the following: Chief Marketing Officers, Chief Digital Officers, VPs of Marketing, and VPs of Performance Analytics or Customer Experience
Proficiency in salesforce.com, cadence tools, LinkedIn, and/or other sales tools
Confident communicator, comfortable speaking with managers, executives, and peers
Measurable track record of succeeding in goal-oriented environment
Act independently when necessary, creating and executing plans for improvements and implementation
Ability to multi-task, prioritize, and manage time effectively.

flexible time off for exempt associates
paid time off for non-exempt associates
up to 12 paid holidays per year
health benefits (including medical, dental, and vision plan options and health spending accounts)
mental health support
disability benefits
up to 12 weeks of paid parental leave
adoption assistance
fertility planning coverage
legal benefits
long-term care insurance
commuter benefits
tuition reimbursement
charity gift matching
employee stock purchase plan
401(k) retirement savings with employer match
access to TransUnion’s Employee Resource Groups

Sales Development Representative

Key skills