Senior Business Development & Community Outreach Specialist

Role Overview

• Develop and execute a pre-opening business development strategy for the Washington, DC market.
• Build early relationships with hospitals, detox providers, behavioral health organizations, social services, probation/parole, employers, and community partners.
• Establish Wise Path Recovery Center as a trusted, credible referral partner prior to facility opening.
• Create and manage monthly, quarterly, and annual territory plans aligned with projected admissions and revenue goals.
• Identify referral trends, service gaps, and growth opportunities within the DC market.
• Maintain accurate pipelines, contact tracking, and reporting in CRM systems.
• Educate referral partners on Wise Path’s programs, levels of care, admission criteria, and clinical capabilities.
• Communicate the value of a private, retreat-style treatment environment for individuals who benefit from distance, discretion, and focused care.
• Stay current on industry changes, payer dynamics (including Medicaid and commercial), and regulatory considerations impacting referrals.
• Provide admissions teams with ongoing market intelligence and referral feedback.
• Serve as the primary external ambassador for Wise Path Recovery Center in the Washington, DC region.
• Deliver elite referral partner service through responsiveness, follow-through, and integrity.
• Represent the organization at community events, professional meetings, and industry conferences.
• Partner with clinical leadership, admissions, and operations to ensure referral alignment and launch readiness.
• Provide leadership with regular market updates, insights, and executive-level summaries.
• Participate in pre-opening planning and go-live readiness efforts.
• Track KPIs, referral performance, and territory metrics.
• Analyze data to identify improvement opportunities and adjust strategy.
• Prepare executive-level market reports and presentations for ARS leadership.
• Advocate for addiction awareness, stigma reduction, and access to evidence-based care.
• Represent Wise Path Recovery Center with professionalism, empathy, and integrity in all community interactions.

Requirements

• Bachelor’s degree in business, healthcare administration, marketing, or related field required.
• 3–5+ years of successful business development experience in healthcare, behavioral health, or substance use disorder treatment.
• Demonstrated ability to build and manage referral networks within a defined territory.
• Strong communication, negotiation, and relationship-building skills.
• Strategic, self-directed, and comfortable operating independently in the field.
• Valid driver’s license with ability to travel up to 50% within the assigned territory.

Benefits

• medical
• dental
• vision
• paid time off
• opportunities for growth within a rapidly expanding organization