Own PAN-EMEA events strategy: Define and execute a comprehensive events plan
Lead and develop your team: Manage and mentor a distributed team of event professionals fostering excellence, creativity, and accountability
Drive measurable pipeline impact: Partner with Field Marketing, Sales, SDR, and Partner teams to ensure events deliver qualified meetings, pipeline contribution, and accelerate opportunities
Deliver executive programming: Design C-level roundtables, dinners, and bespoke experiences that strengthen relationships with strategic accounts
Manage budget and operations: Own budget planning, forecasting, and ROI analysis; manage vendors, agencies, venues, and production partners to deliver on time and on budget
Optimize through data: Establish KPIs, reporting frameworks, and analytics to measure event performance and business impact; use insights to continuously improve
Collaborate cross-functionally: Work with Corporate Events, Brand, Content, Product Marketing, and Demand Generation to ensure consistent messaging and seamless execution
Innovate: Bring fresh ideas and formats that differentiate Snowflake in the market

10+ years in B2B event or field marketing, with 3+ years in senior leadership roles managing teams and large-scale event portfolios
Proven track record delivering strategic events that drive pipeline and revenue in enterprise technology or SaaS
Strong people leader with experience building and scaling teams

Director, Strategic Events – EMEA

Key skills