On-Trade Area Manager

Role Overview

• Develop sales (volume, revenue, distribution) of Campari France’s brand portfolio with HORECA customers, independent wine merchants, distributors and cash & carry outlets while complying with the procedures and commercial policy of the Prescriber Channel.
• Build a sustainable customer base of HORECA accounts and independent wine merchants through targeted action plans and promotional programs.
• Develop a local business flow with distributors and cash & carry partners.
• Ensure implementation of the Resale Action Plan (PAR).
• Ensure brand visibility across the portfolio using generic POS materials or specific tools (e.g., window displays).

Requirements

• Experience in the beverage sector and with the Prescriber/On-Trade channel
• Curiosity and empathy
• Product knowledge
• Sales methodology and techniques
• Ability to work autonomously while respecting an established framework
• Rigour

Benefits

• Diversity and inclusion
• Equal employment opportunities
• Commitment to employees