Lead the conceptualization and execution of brand guidelines, ensuring consistent representation of our brand identity across all touchpoints.
Oversee and execute the creation of advertising materials, both digital and print, that effectively communicate our message and resonate with both our internal and external target audiences.
Provide guidance, mentorship, and inspiration to junior designers, fostering their growth and encouraging their best work.
Collaborate closely with marketing, product development, and engineering teams to align design efforts with overall business goals.
Stay current with industry trends, design technologies, and emerging creative techniques, and apply them to enhance our design approach.
Design digital and print ads, presentations, announcements, webpages, brochures, handbooks, posters, special event graphics, infographics, pamphlets, data sheets, UX interfaces and other digital material as needed.
Work directly with senior/executive leadership to prepare presentations, slides, tradeshow/event materials and other executive level marketing communication assets.
Conceive, design and illustrate complex information and editorial renderings, graphs and other forms of illustration.
Help to improve processes for visually disseminating complicated messages and data into an easy-to-digest format for a variety of audiences.
Provide input on reproduction and printing processes through in-house resources or outside vendors if necessary.

Bachelor's degree and 5+ years of relevant experience OR Master’s degree and 3+ years of relevant experience OR Associate’s degree and 7+ years of relevant experience OR High School Diploma and 9+ years of relevant experience.
Professional experience in graphic design and art direction.
Proven portfolio showcasing exceptional design skills and creative thinking.
Strong understanding of branding principles and the ability to translate brand strategy into compelling visuals.
Excellent leadership and interpersonal skills to guide and motivate a team of designers.
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, etc.) and other relevant design software.
Mastery of Microsoft PowerPoint.
Proven ability to implement AI tools into daily workflows for enhanced efficiency and productivity.
Strong written and verbal communication skills to effectively present and explain design concepts to both internal teams and customers.
Ability to manage multiple projects simultaneously and meet deadlines without compromising quality.

Principal Graphic Designer

Key skills