About this role

Own the Sales Content Ecosystem
Govern structure, quality, and lifecycle of all sales content;
Build & Maintain Vericast Sales Playbooks
Create and maintain sales play-specific playbooks across segments;
Translate Product & Product Marketing Manager Deliverables into Sales Assets
Partner with Product and Marketing to create sales content aligned to our sales strategy;
Partner with Field Leadership to Drive Adoption
Collaborate with leaders across Enterprise, Strategic, and Priority segments;
Content Analytics & Insights
Measure content usage, play adoption, and impact using enablement analytics;
Ensure Messaging Consistency Across GTM Functions
Align messaging across Sales, Marketing, Product, and Customer Success;

Bachelor’s degree required in any field
5+ years in Sales Enablement, Product Marketing, or GTM strategy roles (required)
Experience building sales content, playbooks, and messaging frameworks (required)
Experience with content management platforms (Highspot, Seismic, etc.) (required)
Experience in complex B2B environments supporting Enterprise and Strategic sellers (preferred)
Familiarity with sales methodologies (Challenger, MEDDICC, Value Selling) (preferred)

Content, Playbooks & Product Enablement Manager

Key skills