Senior Product Manager, End User

Role Overview

• Champion the integration of gamification frameworks (achievements, badges, leaderboards, or narrative-driven learning) to increase user motivation and retention across the entire product suite.
• Deep empathy of our users pain points and goals, mapping out their security awareness journey and identifying key moments where our learning experiences can make the most impact.
• Leverage your data analysis skills to uncover insights that will shape our product strategy, ensuring we're always one step ahead of emerging security threats.
• Balance the delicate ecosystem of marketing goals, business objectives, and user needs to create learning experiences that are both effective and engaging.
• Work across engineering and design teams to ensure all end user facing experiences feel like a single, unified ecosystem rather than disparate tools.
• Be a capable manager and leader of people, with the potential for two or more direct reports.
• Be a thought leader in the industry, presenting at our KB4CON, authoring roadmaps, and conducting webcasts that position KnowBe4 as the go-to expert in security awareness.
• Manage the ideation process for new product features and enhancements ensuring what we produce is valuable, viable, feasible, and usable.
• Gather requirements through multiple sources, such as feature requests, customer surveys, and interviews.
• Communicate product details with stakeholders, including executive, marketing, and sales teams.
• Maintain respective product delivery roadmap and ensure desirable product operation.
• Build and maintain business cases for KnowBe4 products by collecting, analyzing, and transforming product metrics such as ROI and adoption by feature.
• Provide genuine recommendations as to the hiring, firing, promotion, and discipline of subordinate employees to which the Company gives significant weight

Requirements

• 3+ years of Product Management experience, specifically focused on gamification, digital learning, or user engagement strategies
• BS degree in Computer Science, Engineering, Marketing, Business, or equivalent preferred
• Experience with Gmail and Google Docs
• Experience with MS Office (Word and Excel)
• Experience with web browsers (Chrome, Internet Explorer, etc.)
• Experience with ticketing and tracking applications (Zendesk, JIRA, etc…) preferred
• Experience with SDLC methodologies preferred
• Experience with LLM models (e.g., Claude, Gemini, Copilot, etc.) preferred
• Strong verbal and written communications
• Excellent time management and organization skills

Tech Stack

• SDLC

Benefits

• We offer company-wide bonuses based on monthly sales targets
• Employee referral bonuses
• Adoption assistance
• Tuition reimbursement
• Certification reimbursement
• Certification completion bonuses
• modern, high-tech, and fun work environment