Manage paid social campaigns across Facebook, Snapchat, TikTok, Reddit, X, and Pinterest—both in-house and with external agencies
Build and maintain strategic relationships with external partners, negotiating marketing cooperation agreements and managing agency performance
Monitor performance and identify revenue opportunities while troubleshooting spend and delivery challenges
Run A/B and multivariate tests to continuously optimize campaign performance and exceed KPIs
Ensure compliance with digital advertising legislation and platform policies across all markets
Implement proper campaign tracking and attribution systems to measure media spend effectiveness
Stay current with social trends and platform updates to identify creative opportunities and maintain competitive advantage
Deliver compelling performance reports with actionable insights and strategic recommendations to stakeholders

Hands-on paid social management experience (gambling/gaming industry experience preferred but not required)
Strong understanding of digital advertising legislation and platform compliance requirements
Proven analytical skills with the ability to turn complex data into clear, actionable insights
Experience with app campaigns and Mobile Measurement Platforms (MMPs) like AppsFlyer
Proficiency in campaign optimization, tracking pixels, UTM parameters, and attribution modeling
Creative mindset for identifying social trends with excellent communication and project management skills
Experience managing agency relationships and vendor partnerships

You'll be at the forefront of social gaming marketing with substantial budgets to make a real impact.
Our collaborative, transparent culture means your ideas will be heard and implemented.
Our data-driven approach ensures you can see the direct results of your work.
With global reach and cutting-edge strategies, you'll have the resources and freedom to drive meaningful growth across multiple exciting brands.
We hire based on skills, drive, and ideas—nothing else.
Your background, gender, age, race, ethnicity, disability, sexual orientation, religion, neurodiversity, or educational path will never be a barrier to joining us.
We also welcome candidates from non-traditional career journeys and value diverse perspectives that challenge conventional thinking.
Diversity fuels our innovation, collaboration, and growth, and we're committed to creating an environment where everyone can contribute their best work and thrive.

Paid Social Manager

Key skills