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Content Designer – GEO, SEO at AND Digital | JobVerse
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Content Designer – GEO, SEO
AND Digital
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Content Designer – GEO, SEO
United Kingdom
Contract
3 weeks ago
No Sponsorship
Apply Now
Key skills
AI
LLM
Analytics
Contentful
Communication
Collaboration
About this role
Role Overview
Design content systems that support omnichannel delivery and machine readability
Implement structured content using metadata, tagging, and schema markup
Collaborate with UX, design, and engineering teams to integrate:
Headless CMS models
Component libraries
Develop SEO and GEO-informed content frameworks
Ensure content is optimised for:
Global search visibility
Multilingual markets
Local relevance
Define and implement metadata strategies, including:
Taxonomies
Schema.org markup
Entity tagging
Model and author content for LLM consumption, ensuring clarity, structure, and context
Optimise content for visibility across AI-powered platforms (e.g. ChatGPT, Google AI Overviews, Perplexity)
Apply principles of semantic content design and structured data to future-proof content
Partner with analytics, research, and SEO teams to:
Measure content performance
Improve intent alignment
Increase visibility across traditional and generative search
Continuously optimise content based on insights and performance data
Maintain documentation, governance frameworks, and scalable content models
Ensure consistency and efficiency across content operations
Create and manage content aligned to overall strategy
Author and manage content within Contentful CMS
Requirements
7+ years’ experience in Content Design, UX Writing, or Content Strategy
Strong expertise in SEO fundamentals and modern semantic search
Experience working with global content (GEO) and localisation workflows
Comfortable working with:
Structured content
Metadata
Headless CMS environments
Proven ability to design scalable content systems and patterns (not just write content)
Strong ability to articulate content decisions and advocate for:
User needs
Global considerations
Excellent cross-functional collaboration and communication skills
Apply Now
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