Build and deploy creative and impactful emails using HTML/CSS in conjunction with our email deployment tools.
Create well designed and easy to use email templates and content blocks that can be leveraged for future deployments
Develop thoughtful strategies to improve email engagement rates using automation, journey builds, personalization, and other tools in our martech stack
Embrace continued learning and optimization by recommending and implementing A/B testing
Ensure campaign accuracy, timeliness, and impact by collaborating with team members and stakeholders
Aid in managing email deliverability, database hygiene, subscription management, and compliance with policy on opt-in/out
Proactively report on email marketing trends to provide innovative email channel recommendations

A minimum of 5 years of experience in email development
Proficient in HTML, CSS, and Javascript for email development
Experience with Adobe Campaign Standard or Classic is preferred. Experience with Salesforce is nice to have.
Experience working with Marketing Cloud data extensions or data tables
Strong knowledge of email testing, accessibility and deliverability practices
Knowledge of Canadian Anti-Spam Legislation
Ability to manage multiple complex projects at once to accomplish business objectives.

Email Campaign Developer

Key skills