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Digital Analytics Analyst, Mid-level at banco BV | JobVerse
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Digital Analytics Analyst, Mid-level
banco BV
Website
LinkedIn
Digital Analytics Analyst, Mid-level
São Paulo, São Paulo, Brazil
Full Time
3 weeks ago
No Sponsorship
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Key skills
SQL
Analytics
About this role
Role Overview
Measure performance of digital campaigns and marketing/media initiatives
Monitor and analyze metrics such as CAC, ROI, ROAS, LTV, conversion rate and other efficiency KPIs
Support data analyses and metrics for digital products
Formulate hypotheses, interpret results, and generate strategic insights
Work with relational databases and large volumes of data
Contribute to the development of attribution models and advanced analyses
Requirements
Advanced SQL: joins, CTEs, subqueries, aggregations, data cleansing and processing, and understanding of relational data models
Strong analytical skills: metric creation, hypothesis structuring, result interpretation, and data storytelling
Structured logical thinking: clarity in designing flows, rules, and validations
Knowledge of Digital Analytics and Web Analytics (GA4, Google Tag Manager, AppsFlyer, VWO, Personalization, etc.)
Understanding of digital marketing, the acquisition funnel, and campaign measurement
Tech Stack
SQL
Benefits
Diversity and inclusion
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