Take full ownership of GTM execution operations, translating strategic plans into structured, trackable work in Asana so the Product Marketing team can stay focused on what they do best.
Build and maintain Asana project structures that turn GTM plans into actionable work, owning ticket creation, sequencing, and deadline management across the full campaign lifecycle
Coordinate execution across five channel functions: Email, Webinars, Web, Paid Media, and Reporting
Serve as the operational connective tissue between seven Product Marketers, surfacing blockers, resolving ambiguity, and keeping deliverables on track
Lead cross-channel alignment during monthly reporting calls, not as a note-taker, but as the person who sees the full picture and flags what others miss
Ask the questions that expose gaps before they become delays. You treat curiosity as a core part of the job, not a nice-to-have
Requirements
3+ years in a marketing operations, campaign coordination, or project management role inside a B2B tech company
Asana power user who can architect a project structure from scratch and train others to actually use it
Working knowledge of Marketo and/or Salesforce is an advantage; strong candidates without it will still be considered
Healthcare or healthtech industry background is a meaningful plus
A communication style that drives accountability without creating friction. You get things done through influence, not authority
You ask clarifying questions before diving in. You document. You follow up. You close loops.