Manage all aspects of product life cycle to meet or exceed performance goals (P&L, customer acquisition/retention, customer sat, etc.) across relevant market and customer segments.
Manage all aspects of the portfolio's marketing mix, communications, training, and support needs.
Drive effectiveness of product delivery and customer satisfaction.
Responsible for the corporation's product market vision, plans and status to meet market segments' needs and product goals.
Oversee and ensure all portfolio strategies meet corporate and customer needs.
Implement all aspects of portfolio's marketing mix including: pricing, sales channels, launch activities, acquisition and retention, life-cycle management and customer migration paths.
Manage all aspects of daily product portfolio issues across segments to meet goals.
Drive and champion initiatives across departments to achieve goals.
Track the progress of each portfolio (P&L) and product against target.
Accountability to product P&L.
Responsible for ensuring programs are being implemented within regulatory policies and requirements (specific for each state).
Drive and champion recommendations to Product Development of new technologies available.
Ensure product content and prices are accurate.
Understand customers using internal and external data to determine customer needs, need gaps and preferences.
Provide insight with customer journey mapping, personas, segmentation, demographics and other available data.
Partner with internal stakeholders (operations, sales, customer care) to gain exposure and understanding to product/service/customer interactions and experiences.
Collaborate with business partners to understand market issues, industry developments, competitors, market segment development/evolution, pricing strategies, value proposition, etc. and make recommendations on customer strategy.
Requirements
College degree required, or equivalent years of education and experience.
MBA preferred.
Five years of experience in marketing, product management or product development is required.
Team and peer leadership with excellent communications skills and proven results.
For DSM portfolio management, two years' experience with regulatory requirements and conservation programs is mandatory.
Experience with customer delivered energy programs
Process experience with project management
Benefits
Annual Incentive Program
Medical/Pharmacy Plan
Dental
Vision
Life Insurance
Dependent Care Reimbursement Account
Health Care Reimbursement Account
Health Savings Account (HSA) (if enrolled in eligible health plan)
Limited-Purpose FSA (if enrolled in eligible health plan and HSA)
Transportation Reimbursement Account
Short-term disability (STD)
Long-term disability (LTD)
Employee Assistance Program (EAP)
Fitness Center Reimbursement (if enrolled in eligible health plan)
Tuition reimbursement
Transit programs
Employee recognition program
Pension
401(k) plan
Paid time off (PTO)
Holidays
Volunteer Paid Time Off (VPTO)
Parental Leave
Senior Product Portfolio Manager - Demand Side Management at Xcel Energy | JobVerse