Optimize product and revenue growth with product-specific strategies and targeted actions by segment.
Improve forecast accuracy and pipeline hygiene via standardized process governance
Expand health system penetration and workflow integration (e.g., EMR/order pathways)
Elevate technology adoption and data quality (CRM, dashboards, enablement platforms)
Maintain a governed, unified framework for consistent messaging and cross-functional execution
Drive launch excellence for new assays and major enhancements through standardized readiness, field enablement, and post-launch optimization
Establish a closed-loop field intelligence system to continuously refine strategy, messaging, and targeting
Produce regular insights that identify growth opportunities, performance drivers, and emerging risks; lead creation of growth plans and playbooks that align with strategic goals and identified opportunities
Track post-launch adoption, friction points, and payer-related barriers; adjust strategy in real time
Serve as the primary analytics partner to sales leadership
Partner with Finance and Sales Ops to model sales compensation plan scenarios; recommend plan adjustments to incentivize product focus, health system penetration, and strategic cross-sell; track comp effectiveness and ROI
Co-create with Medical Affairs a scientific differentiation toolkit and provider education programs and systematically deploy into the market and strategic accounts, measure impact on adoption.

Bachelor’s degree
10 or more years of experience in sales management, sales operations, business analytics, and/or commercial strategy within a healthcare environment.
Master’s or PhD preferred
2 or more years of diagnostic and/or specialty experience, including oncology
Expertise in the intricacies of specialty market trends, provider needs, customer experience priorities
Strong proficiency with CRM systems (SFDC), data visualization tools (e.g., CRMA, Tableau), and industry and specialty diagnostics datasets
Ability to simplify complex data and communicate actionable insights to non-technical audiences
Excellent cross-functional collaboration and stakeholder management skills
Demonstrated ability to lead, motivate, and develop high-performing commercial excellence professionals.

Executive Director – Growth & Commercial Excellence, Specialty Diagnostics

Key skills