Key skills
JavaScriptGitGitHub
About this role
Role Overview
- Create and iterate landing pages and microsites for paid traffic campaigns (Meta Ads, Google Ads, TikTok Ads)
- Develop high-performance interfaces using HTML, CSS and JavaScript
- Build integrations and automations between marketing tools (APIs, webhooks, Zapier, Airtable or similar)
- Use no-code/low-code tools (Lovable, Webflow, Unbounce or similar) to accelerate builds
- Implement tracking and conversion measurement (Google Tag Manager, pixels, custom events)
- Ensure technical quality of pages: performance, Core Web Vitals and technical SEO
- Collaborate directly with media buyers and the marketing team to optimize campaigns
- Ensure pages and funnels comply with ad policies (Meta and Google)
- Create and support CRO experiments (A/B tests, heatmaps, conversion analysis)
- Version code and collaborate via Git/GitHub
Requirements
- Experience creating landing pages for performance campaigns
- Proficiency in HTML, CSS and JavaScript
- Experience with no-code/low-code tools (Lovable, Webflow, Unbounce or similar)
- Experience with marketing tracking (GTM, pixels, conversion events)
- Solid knowledge of technical SEO (schema markup, performance, crawlability)
- Understanding of acquisition funnels and marketing metrics
- Knowledge of Meta and Google Ads policies
- Ability to iterate quickly based on data
- Use of Git for versioning (simple branching, commits and pull requests)
Benefits
- Training courses
- Learning opportunities