Own the end-to-end design of B2C web funnels — from concept to production-ready experiences and live experimentation, including onboarding flows, paywalls, and upsells
Drive funnel performance improvements (CR, AOV, LTV) through iterative design and a structured experimentation cadence
Design and optimize acquisition entry points and pre-conversion experiences — shaping how users discover, trust, and enter the funnel
Lead design-driven discovery: competitor analysis, data analysis, and behavioral insights to identify high-impact opportunities
Partner with the Growth PM to design, launch, and iterate A/B tests — from hypothesis and success metrics to final design solutions
Collaborate cross-functionally with Product, Engineering, Data, and Marketing to shape growth priorities and roadmap
Use AI tools actively to accelerate prototyping, ideation, and design-to-development handoff — and help define how the team adopts these tools at scale

6+ years of experience in product design, with a strong focus on web — landing pages, funnels, or growth-oriented digital products
Solid understanding of conversion design principles — you know why layouts, copy hierarchy, and friction points affect CR, and you design with that in mind
Hands-on experience designing and running A/B tests — you're comfortable defining hypotheses, success metrics, and reading experiment results
Data literacy — you work with analytics and behavioral data to inform decisions, not just validate them after the fact
Proven experience building and maintaining design systems — you know how to create scalable, reusable components that work across teams and speed up the design-to-production cycle
Active, practical use of AI tools in your design workflow — for prototyping, copy generation, ideation, or dev handoff acceleration. We want to see how you use them, not just that you know they exist
Strong communication and cross-functional collaboration skills — you can present design rationale clearly to PMs, engineers, and non-designers.

Senior Product Designer, Web Funnels, Growth & Monetization

Key skills