Sell and service Optics’ branded products and services by managing existing accounts and developing new prospects in the private practice theater
Exercise a broad knowledge of the Lab’s services, products, and marketing techniques to increase usage among doctors within a defined territory
Assist in the promotion of the Lab to doctors outside the defined territory limits
Formulate and implement strategic business plans specific to the needs of individual accounts to retain existing business for the Lab and to educate and assist accounts in the utilization of premium lens products
Cultivate and develop strong business relationships with doctors and their staff
Educate customers on industry trends and new lens products in order to inform and assist with business decisions
Maintain current working knowledge of existing and new products/services and other general information to ensure accurate information is provided
Act as liaison between Lab and customers to ensure service levels and expectations are met
Collaborate with marketing and product development to address customer’s needs and analyze market data
Document sales activity and monitor account growth within defined territory
Develop and deliver presentations to doctors’ staff on both a small and large scale

Bachelor’s Degree in Business or related field, or equivalent experience
Two years or more direct outside sales experience
Broad knowledge of ophthalmic lenses and coatings preferred
Excellent verbal and written communication and presentation skills
Demonstrated track record meeting sales/revenue goals with major account responsibility
Must travel more than 50% of the time
Clean DMV record

Account Executive, Lab

Key skills