Key skills
Sales
About this role
Role Overview
- Own end-to-end marketing strategy across all TourAxis brands
- Ensure alignment between brand, performance, product, and sales activity
- Own the marketing budget and demonstrate clear ROI across all channels
- Define and project brand positioning, tone of voice, and visual identity
- Own the full-funnel digital acquisition strategy across various channels
- Lead, mentor, and develop a high-performing marketing team
Requirements
- Currently a CMO, Head of Marketing, or Marketing Director
- At least 5 years at the senior level
- Demonstrated commercial impact and growth acceleration
- Experience in end-to-end marketing strategies across multiple brands
- Strong knowledge in brand, digital, performance marketing, inbound demand generation, customer advocacy, and long-term customer value creation
Benefits
- Relocation support if based outside Cape Town
- International travel benefits