Translate complex infrastructure into compelling stories.
Partner with leadership, product, marketing and sales to turn stablecoin and financial-infrastructure concepts into narratives, campaigns, and assets that resonate with builders, financial institutions, and the broader market
driving awareness and trust.
Define and steward the M0 brand.
Own the creative vision, voice, and visual system for the business.
Direct its expression across web, social, product marketing, video, events, sales materials, and investor communications in partnership with marketing, product marketing and external agencies.
Evolve the brand as M0 grows from category creator to category leader.
Build and lead a creative function.
Establish the rituals, briefs, and review standards part of a creative function to consistently produce work at the highest level of craft and clarity.
Oversee the execution of creative initiatives by managing the existing design team and the use of external creative studios or agencies when necessary.

8+ years of progressive experience in creative leadership roles, with experience leading and managing creative teams (Creative Director, Head of Brand, or equivalent).
A portfolio of category-defining brand and narrative work, ideally including in-house work at a high-growth technology, fintech, crypto, or financial services company, and/or senior leadership at a top-tier brand or advertising agency.
Bonus points for a copywriting background.
Proven ability to communicate complex technical concepts to multiple sophisticated audiences.
Ideally some demonstrable fluency in fintech, payments, blockchain, stablecoins, or other regulated financial categories.
Hands-on mastery across the full creative stack: brand identity, art direction, copywriting, design systems, motion, web, and integrated campaigns; comfort directing external partners (agencies, photographers, illustrators, production studios) when needed.
Track record of partnering with executive leadership and cross-functional stakeholders (marketing, product, sales, legal/compliance) to ship work that is both on-brand and on-message within regulated frameworks.

Creative Director

Key skills