Sales Associate – Bilingual, Mandarin

Role Overview

• Partner with the VP, peers, brokers, and distributor network to develop, execute, and drive our sales strategy targeting the U.S. grocery store channel
• National and Regional Retail Accounts.
• Manage and motivate the broker network by working with all levels of the broker personnel.
• Achieve budgeted revenues and team sales goals, maximizing profitability.
• Participate in the preparation of the annual departmental operating budget, marketing plan, business plan.
• Manage day-to-day sales activities, developing new accounts, maintaining existing accounts, and implementing sales strategies outlined by sales manager.
• Develop and execute distribution targets and promotion plans that follow company guidelines, managing customer sales forecasts, distribution targets, profitability, and trade spend targets.
• Build strong and credible relationships with existing customers and channels through customer meetings, site visits, etc., to meet sales projections set by the Company.
• Assist the VP of Sales and Marketing in producing monthly reports and sales forecasts to analyze current/potential market and sales trends.
• Coordinate activities to increase revenue and market share, monitoring performance to ensure actual sales meet or exceed established revenue plans.
• Facilitate cross-department collaborations with R&D, Production, Quality, and other relevant departments to drive product development and enhance product quality based on customer and consumer feedback.
• Update R&D team on a variety of food trends to create new SKUs and improve existing recipes.
• Being a key member of weekly/monthly sensory tasting to provide instant feedback on product quality.
• Participate in nation-wide food shows to approach business opportunities with prospects.
• Work alongside the CEO to implement new sales initiatives.
• Perform other tasks as assigned

Requirements

• Bachelor's degree required
• Minimum 1-2 years’ sales experience in food industry.
• Experience in managing food brokers is preferred.
• Working knowledge of sales cycles according to customer types, i.e., retailers, wholesalers, food services, etc.
• Prior experience with mainstream market preferred
• Excellent presentation, written and verbal communication skills
• Ability to organize and prioritize in a fast paced environment
• Ability and willingness to travel throughout assigned sales territory domestically and/or internationally as needed
• Valid driver's license and clean driving record
• Proficient in Google Apps, MS Office Suite, etc.