Senior Marketing Manager, Brand & Communications

Role Overview

• Lead the Brand and Communications function as the operational engine of Proximie’s global marketing team, translating strategy and commercial priorities into a clear delivery plan across content, design, events, operations, and PR.
• Line manage, coach, and develop two team members.
• Build and manage the marketing calendar – owning cadence, capacity, prioritisation, and delivery across all channels and formats.
• Own content execution end‑to‑end – long‑form (blog, case studies, web) and short‑form (social, email) – ensuring everything is on‑brand, on‑message, and delivered to a consistently high standard.
• Lead planning and production of Proximie’s flagship content moments, including “This Is Surgery,” from concept and script through to production, post‑production, and distribution.
• Oversee design and video output – brochures, decks, flyers, event materials, and supporting creative – ensuring visual consistency and brand integrity across every touchpoint.
• Own event coordination end‑to‑end – from planning and logistics to on‑site delivery and post‑event follow‑up, partnering with Sales and Clinical to maximise commercial return.
• Spearhead PR and corporate communications in collaboration with PR agency partners, including press releases, media relations, awards, and executive profiling.
• Own marketing operations – reporting, HubSpot workflow execution, list management, and admin – ensuring the team has the tooling, processes, and data hygiene to deliver at pace.
• Partner with Sales and Customer Success in the US and globally to ensure brand, content, and event activity support pipeline generation and deal acceleration.
• Manage external partners (agencies, design and video agencies, event vendors, freelancers) to extend the team’s capacity and capability where required.
• Own and forecast budget for brand, content, creative, events, and PR activity, ensuring spend is prioritised against the highest‑value outcomes.
• Collaborate across Sales, Product, Clinical, Operations, and Executive teams to ensure alignment of priorities, messaging, and execution.
• Coach and mentor team members and cross‑functional peers, sharing expertise and elevating the quality of marketing craft across the business.

Requirements

• BA/BS degree in Marketing, Communications, Business, or a related field.
• 8–10+ years of B2B marketing experience with a clear track record of operational delivery, brand stewardship, and content/communications leadership; healthcare, med tech, or enterprise SaaS experience a plus but not required.
• Demonstrable management experience – hiring, coaching, developing, and retaining marketing talent, and leading inherited teams through change.
• Experience running an end‑to‑end content engine across long‑form and short‑form formats, including social, email, web, blog, and case studies.
• Strong background in creative production – design and video – with the judgement to uphold brand integrity across a wide range of deliverables.
• Experience planning and delivering flagship content series or brand moments (for example, podcast, video series, or owned content platforms).
• Experience leading end‑to‑end event coordination, including tradeshows, customer events, and thought‑leadership moments.
• Experience managing PR agencies and press/media relations, including press releases, awards, and executive profiling.
• Fluency with HubSpot (or equivalent) for marketing operations, workflow execution, and reporting.
• Experience managing and forecasting budgetary spend and external agency/vendor relationships.
• Strong analytical and problem‑solving skills, comfortable using data to prioritise, sequence, and improve delivery.

Benefits

• Generous annual leave.
• Two “well-being” days per year plus the day off for your birthday.
• “Summer Fridays” – early office closing on Fridays during summer months.
• Annual bonus programme – based on individual contribution.
• To support your professional growth, all permanent employees will have access to an annual stipend of £1,000 to assist with personal development activities.
• Flexible working hours
• we trust our people to manage their time and to focus on wider results.
• A flat organizational structure where every opinion matters, ideas are cultivated, and innovation is encouraged.