Lead the design and development of complex digital solutions in the CRM Domain.
Responsible for leading the design, customization, and optimization of the CRM platform.
Provide technical guidance and mentorship to junior engineers.
Ensure architectural integrity and consistency across the software development lifecycle.
Develop and maintain software architecture documentation.
Participate in project planning and estimation activities.
Drive continuous improvement initiatives within the development team.
Act as a subject matter expert (SME) for pitches and client work.

Excellent knowledge of CRM systems e.g. Salesforce, HubSpot, Microsoft Dynamics (Backend and Frontend).
Strong programming skills in APEX, C#, .net, others.
Ability to query databases for customer data extraction and reporting.
Experience leading and managing project development in Agile or Scrum environments.
Strong understanding of REST/SOAP APIs for integrating CRM with other systems.
Strong experience with Excel, Power BI, Tableau or others to analyze customer data and generate insights.
Loyalty program modeling (tiers, points/earn, burn rules), wallets, vouchers, promotions, partner/merchant integrations.
Experience with CI/CD and version control tools (e.g., GitHub, GitLab, Bitbucket, Jenkins, etc.).

Global Perspective: As part of a dentsu company, collaborate with over 70,000 talented colleagues across 145 countries to drive innovation on a global scale.
Flexibility & Balance: Enjoy hybrid work models, adaptable hours, and home office options.
Inclusive & Supportive Culture: We celebrate diversity and foster a respectful workplace where every team member’s unique perspective is valued, and everyone is welcome.
Well-balanced reward package: We offer competitive salaries, volunteer days, wellness days, modern offices, and a multi-cultural environment that fosters creativity and innovation.
Innovation-Driven Work: Contribute to projects that are reshaping industries and driving transformation with next-generation technologies and strategies.
Purpose-Driven Culture: Be part of an organization that fosters sustainable growth for brands, people, and society—where every contribution makes a meaningful impact.
Growth Opportunities: Expand your skills through training, mentorship, and data-driven projects that reshape customer experience and business outcomes.

Senior CRM & Loyalty Engineer

Key skills