Serve as a senior client lead, providing strategic guidance and thought leadership that strengthens client partnerships and drives long-term business growth
Translate client business objectives into innovative, culturally relevant brand experience strategies
Confidently present and sell ideas, navigating complex client organizations and influencing senior stakeholders
Lead the development of breakthrough experiential campaigns and integrated programs that connect with audiences across physical and digital touchpoints
Ensure all programs are grounded in cultural insights, audience behavior, and measurable KPIs
Elevate creative output by guiding teams from concept through execution, ensuring ideas translate into impactful real-world experiences
Oversee the full lifecycle of multiple client programs, ensuring flawless execution from concept to completion
Drive accountability for all deliverables, timelines, and quality standards across teams and partners
Establish and optimize processes that improve efficiency, scalability, and program effectiveness
Oversee sourcing, negotiation, and management of external vendors, production partners, and talent
Ensure all partnerships align with program objectives, budgets, and quality expectations
Own the financial health of client programs, including forecasting, revenue growth, profitability, and OOP management
Partner closely with Finance to manage cash flow, resource allocation, and overall account performance
Identify and lead organic growth opportunities, contributing to new business development and agency expansion
Lead collaboration across internal disciplines (strategy, creative, production, partnerships, communications) to deliver fully integrated solutions
Act as a connector across the broader Edelman network to unlock capabilities and drive holistic client solutions
Build, mentor, and inspire high-performing teams, fostering a culture of creativity, accountability, and collaboration
Provide clear direction, feedback, and growth opportunities for junior and mid-level team members
Ensure strong team utilization, resourcing, and overall performance
Lead post-program analysis, ensuring robust reporting against KPIs and actionable insights for future optimization
Demonstrate the business impact and ROI of experiential programs to clients and internal stakeholders
Requirements
7+ years of experience in experiential, event marketing, or integrated brand marketing, with significant leadership responsibility
Proven track record of leading large-scale, complex experiential programs and high-profile client relationships
Deep understanding of culture, entertainment, sports, and lifestyle trends—and how they inform consumer behavior
Strong business acumen with experience managing budgets, forecasting revenue, and driving profitability
Exceptional communication and presentation skills, with the ability to influence senior stakeholders
Strategic thinker with a strong creative sensibility and the ability to bring ideas to life
Demonstrated experience leading, mentoring, and scaling teams
Highly organized, detail-oriented, and able to manage multiple priorities in a fast-paced environment
Bachelor’s degree in marketing, communications, advertising, or related field