CRO operator who is highly analytical, detail-oriented, and focused on improving conversion and revenue performance across the website.
Responsibility includes identifying friction in the customer journey, prioritizing improvements, and executing tests that improve site performance.
The ideal candidate closely monitors site performance, builds structured testing programs, and partners cross-functionally with acquisition, lifecycle, and creative teams to drive measurable outcomes.
A disciplined Plan, Execute, Analyze, React approach is central to how the work is managed, with ongoing ownership of the testing backlog and optimization roadmap.
This role requires a hands-on operator who is comfortable writing test plans, building landing pages, reviewing performance data, and moving quickly from insight to execution.
Over time, this position will expand into helping build and lead a broader CRO and digital product function, including hiring and managing additional resources as the team scales.
Requirements
8+ years in CRO, growth, or e-commerce optimization roles
Strong experience in DTC or e-commerce environments
Deep understanding of Shopify Plus or similar platforms
Proven experience running A/B tests and experimentation programs
Strong analytical mindset with comfort in data and performance metrics
Experience working with UX, design, and development teams
Ability to identify friction and translate insights into actionable tests
Familiarity with tools such as GA4, Hotjar, Northbeam, or similar
Comfortable working in fast-paced, performance-driven environments
Strong ownership mindset with the ability to operate independently