Define the plans, tactics and resourcing required to hit our pipeline contribution targets, working with the CMO to deliver measurable pipeline and opportunity outcomes.
Own and scale our events and community channel, turning it into a scalable engine for growth and opportunity creation.
Build and execute our partnerships strategy, including the plan, partner segments, tactics and resources required — and turn partnerships into a repeatable source of opportunities.
Own channel performance management (forecasting, reporting, and channel plans) and use insights to continuously improve what we do.
Enable the team to succeed in the channels they’re accountable for — lead, inspire, remove blockers, and ensure they have the resources and support needed.
Work cross-functionally with the wider Growth team, ensuring tight alignment across channels, priorities, and campaign execution.

5+ years in B2B marketing, with significant experience owning and scaling at least one of: events, community, partnerships (or closely adjacent growth channels).
Hands-on experience building or scaling a marketing function with an obsession for creating a world-class, scalable and repeatable growth engine and managing a small team.
Proven ability to plan, manage and deliver events and community-building that add genuine value to the audience and drive opportunities.
Experience building partnerships Identifying, securing, and activating partners and turning them into a predictable opportunity source.
Strong cross-functional stakeholder management — you can align Growth, Transformation and other teams to ship and iterate fast.
High ownership mindset — you take full responsibility for your channels and do whatever it takes to make them perform.
Curious and data-driven — you test, measure, learn and iterate.
Laser-focused on our ICP and community — deep understanding of who we serve, what they care about, and how to earn attention and trust.

Work from Anywhere Policy: Enjoy the flexibility to work from any location for up to 4 weeks each year.
Private Health Insurance: Your health and well-being are a priority. Benefit from comprehensive private health insurance through Aviva for peace of mind.
Home Office Allowance: Create your perfect home workspace with a £200 allowance to enhance your comfort and productivity.
Personal Development Fund: Invest in your growth with a £500 annual allowance for professional development. Explore courses, conferences, and more.
Generous Time Off: Take time to recharge with 25 days of holiday, plus all Bank Holidays. Additionally, enjoy an Employee Enrichment Day and a Recharge Day each year.
Clear Progression Path: Achieve your career goals with a clear progression structure designed to support your professional growth.
Flexible Working Model: Experience the best of both worlds with the option to work from home or on-site with your client. Your work, your way.
Team Incentives: Build strong bonds with your colleagues through team incentives, including weekend getaways, social events, and team lunches.
Dedicated Development Time: Dedicate 10% of your working week to developing yourself, enhancing client relationships, and contributing to Instant Impact's success.

Senior Marketing Manager – Community, Events and Partnerships

Key skills