Lead detailed technical conversations during client meetings, pitches, and product demonstrations, translating product capabilities (e.g., Yield Manager, Prebid solutions) into clear, measurable business value
Capable of running technical workshops and discovery sessions independently, without requiring sales support
Own the full RFI/RFP process, including building and maintaining a structured response framework from the ground up to ensure accuracy, consistency, and timely submission
Conduct in-depth pre-sales vetting to assess client needs, define integration requirements, scope the project's complexity, and prevent the pursuit of non-viable proposals
Ensure a smooth technical handover of new clients to Customer Success and TAM teams, documenting all pre-sales commitments, custom requirements, and technical prerequisites
Maintain deep, current knowledge of Assertive Yield's full product suite and the broader publisher monetization ecosystem, including header bidding, ad servers, SSPs, identity solutions, and industry standards
Act as an internal consultant to ensure onboarding initiatives are executed effectively across cross-functional teams
Surface best practices to improve customer performance and retention
Maintain a structured pre-sales feedback loop with Product and Engineering to directly influence AY's roadmap based on patterns identified during the sales cycle

8+ years in a pre-sales, Solutions Engineering, or Technical Account Management role within ad tech or publisher monetization
Deep practical knowledge of the digital advertising ecosystem: header bidding (Prebid.js, including server-side/S2S configurations and wrapper management), Google Ad Manager, and SSP integrations
Familiarity with identity solutions (UID2, RampID, Topics API) and their measurable revenue impact on publisher yield
Understanding of CMP and consent frameworks (TCF 2.x, CCPA) and their downstream effects on auction dynamics and fill rates
Prior direct experience working at or closely with a publisher, SSP, or yield management platform, with working knowledge of traffic shaping, bid density optimization, and auction dynamics concepts central to Assertive Yield's core product
Basic scripting ability in Python or JavaScript is sufficient to validate integrations, interrogate data, or build lightweight proof-of-concept demos
Familiarity with ad-quality and brand-safety tooling (e.g., Protected Media, Confiant)
Experience with competitive landscape analysis across yield optimization platforms
Exceptional ability to communicate complex technical concepts to both technical audiences (Ad Ops) and non-technical stakeholders (C-suite)
Strong organizational skills, managing multiple RFI/RFP processes concurrently, with a demonstrable track record of building response frameworks, not just contributing to existing ones.

Sales Engineer – Publisher AdTech

Key skills