Operational management and execution of our paid campaigns on Google Ads, Meta and TikTok — from first impression to conversion
Continuous campaign optimization based on performance data (ROAS, CAC, CTR, CPC, etc.) — you optimize until the numbers hum
Building and managing our affiliate program
Testing new channels such as Display and Native Advertising — you have the appetite to try new things
Analysis and reporting of campaign performance via our attribution tool getKlar
Close collaboration with the Head of Performance & Growth — from daily sparring to joint channel strategy

1–3 years of hands-on experience in performance marketing, ideally in a D2C or e-commerce environment
Practical knowledge of Google Ads and Meta Business Manager; TikTok is a plus
Analytical mindset: you read data like others read a trail — and translate it into concrete actions
Strong execution skills — you prefer doing over planning
Fluent German (C1+); English is a plus
Desire to help shape channels in a growing company and make a real impact

Bring your dog to work! Your dog is warmly welcome.
Option for mobile working to support a healthy work–life balance
30 days of vacation per year. And best of all: your birthday is, of course, a day off!
30% employee discount on all BARFER’S products
A BARFER’S card worth €50 per month for whatever you choose
12-month language course via Babbel after the probationary period
Discounts on the Deutschlandticket and JobRad
Short distances and genuine collaboration: production, warehouse, office and central departments are located on site. You’ll be close to the product, close to the team and get direct insight into what makes BARFER’S special.

Performance Marketing Manager

Key skills