Support high-visibility social initiatives and work cross-functionally with marketing, brand, creative, and external partners to bring content and campaigns to life.
Maintain and manage the social media editorial calendar, ensuring timely execution across platforms.
Assist with content ideation, creation and execution, including short‑form video editing, basic graphic design and copywriting.
Write and edit clear, engaging, and on-brand copy for social media posts, captions, and short-form content.
Edit and optimize video content using tools such as CapCut.
Capture content in the field and at live events.
Schedule and publish content using social media management tools such as Sprinklr.
Monitor brand and talent channels.
Research current and emerging social media trends and apply them in a brand‑safe manner.
Assist in analyzing content performance using platform analytics and reporting tools; apply learnings to optimize future content.

A minimum of 2-3 years of social media experience
Strong written and verbal communication skills.
Ability to work in a team and assist in the execution of social media requests within an expedited timeframe
Highly organized with the ability to manage multiple tasks and meet deadlines
Working knowledge of major social platforms.
Basic proficiency in video editing using tools such as CapCut.
Skilled in using MS Office applications.
Bachelor’s Degree
Familiar with Sprinklr and Canva.
Strong copywriting skills with the ability to adapt tone for different audiences and platforms.

Social Media Specialist

Key skills