Build relationships with key decision makers of prospective customers through integrated outreach activities focused on first phase of the sales cycle (top of the sales and marketing funnel)
Qualify inbound and outbound leads within assigned target segments, lists or accounts
Develop a thorough understanding of assigned target segments and buyer personas
Actively conduct lead generation activities to maximize market exposure and identify opportunities
Identify and qualify the prospect’s needs, budget, timelines, business issues and obstacles for thorough hand off to field sales representatives
Overcome objections and effectively communicate Smart Care’s value propositions to key decision makers regarding Smart Care product offerings
Engage appropriate resources as needed
Preparation and communication of hand-off materials to field sales representatives
Achieve SQL (Sales Qualified Lead) generation goals
Track all activity (including call activity, call notes, email activity, lead qualification details, etc.)
Learn and develop proficiency of the sales and marketing technology stack (CRM, Highspot, ZoomInfo, LinkedIn, Active Campaign, etc.)

BA/BS preferred and/or 1-2+ years of experience in marketing, sales, customer service, lead development or cold calling
Skilled, able, and willing to talk to prospective clients and salespeople via phone calls and emails
Proficient active listening skills and effective telephone skills
Positive attitude, team oriented, and a self-starter who can work independently
Excellent time management and organization skills
Excellent written and verbal communication skills
Adept computer skills (Microsoft office)
Familiarity with marketing, sales cycles, and lead management processes

Inside Sales Representative

Key skills