Content Marketing Executive

Role Overview

• Write and produce high-impact marketing collateral including ebooks, white papers, blog posts, case studies, customer stories, and thought leadership content
• Translate technical product capabilities and industry topics into engaging, audience-friendly narratives
• Support demand generation campaigns with compelling content tailored to different funnel stages
• Create engaging copy for social media channels to increase brand visibility and audience engagement
• Draft copy for email marketing campaigns, nurture workflows, and promotional assets
• Support campaign messaging consistency across multiple marketing channels
• Draft, edit, and maintain website content aligned with product messaging, campaign priorities, and SEO best practices
• Collaborate with marketing stakeholders to update and optimize landing pages and web copy as campaigns evolve
• Ensure content accuracy, consistency, and quality across digital touchpoints
• Optimize content for SEO, GEO, and AEO principles to improve organic visibility and discoverability
• Support implementation of content optimization recommendations based on keyword research and performance insights
• Use generative AI tools to accelerate content ideation, drafting, summarization, repurposing, and editing workflows
• Apply AI-assisted processes to improve speed, scalability, and operational efficiency while maintaining content quality
• Repurpose webinars, reports, research, and long-form assets into short-form content, social posts, infographics, and multimedia scripts
• Support distribution of content across owned, earned, and partner channels
• Coordinate publishing schedules and assist with campaign execution across platforms
• Track content engagement and performance metrics to identify optimization opportunities
• Use analytics and marketing insights to understand audience behavior and improve future content performance

Requirements

• 2–3 years of hands-on experience in content marketing, digital copywriting, corporate marketing, or a related field
• Experience creating B2B marketing content across multiple formats and channels
• Strong writing portfolio demonstrating the ability to produce blog posts, social content, landing pages, case studies, ebooks, or similar assets
• Familiarity with SEO best practices and content optimization principles
• Basic familiarity with marketing automation and CMS platforms such as HubSpot is a plus
• Active daily user of AI-assisted tools and workflows
• Comfortable using generative AI tools to improve content ideation, research, editing, and production efficiency
• Strong understanding of where AI workflows add value while maintaining quality and accuracy
• Excellent English writing, editing, and proofreading skills with strong attention to detail
• Comfortable managing multiple projects simultaneously in a fast-paced environment
• Highly organized with strong ownership and follow-through
• Able to work collaboratively across marketing, product, and creative teams
• Nice to Have: Experience working in SaaS, localization, AI, or B2B technology environments
• Familiarity with content performance analytics tools
• Experience supporting demand generation or growth marketing initiatives
• Experience repurposing multimedia or webinar content into campaign assets

Benefits

• Work at the intersection of AI, content, and global technology marketing
• Help shape how AI-assisted content workflows scale within a global SaaS company
• Collaborate with talented marketing, product, creative, and leadership teams
• Gain exposure to international markets, enterprise customers, and global campaigns
• Experiment with modern content workflows, AI tools, and emerging marketing technologies
• Grow your career through continuous learning and development opportunities
• Competitive compensation & benefits designed to support your professional and personal growth