About this role

Consolidate customer acquisition and retention in the French market
Define the acquisition strategy to meet revenue and profitability targets
Effectively activate/reactivate leads and customers at every stage of their purchase cycle
Develop high-performing content types for each channel
Test, test, test and retest to validate and scale acquisition channels
Create concise reports, recurring reviews and analyses on channels
Identify new acquisition channels and growth-hacking techniques
Define the commercial engagement strategy on the website and oversee its implementation
Monitor changes in consumer behavior on the web and technologies specific to the e-commerce industry
Contribute to Monsieur TSHIRT's international development

Chargé de Webmarketing

Key skills