You develop, design, and implement display and secondary placement strategies in line with brand and sales objectives
You own the end-to-end process responsibility for all display projects – from concept and design to production, rollout, and performance evaluation
You coordinate and align all relevant internal stakeholders (e.g., Marketing, Sales, Logistics, Procurement) and external partners
You manage production, suppliers, and quality to ensure timely, cost-efficient, and high-quality execution
You analyze display performance and placement quality based on data, deriving actionable insights to optimize sales uplift
You ensure the economic steering and continuous ROI optimization of all display activities
You ensure consistent implementation of brand guidelines across all display formats
You identify best practices and continuously improve scalability, efficiency, and impact of display concepts
You report to the Head of Media & Shopper Marketing

You hold a degree or relevant training in marketing, retail, business, design, or a related field
You bring 2–3 years of professional experience in trade/shopper marketing, display management, retail activation, or a comparable field
You have experience in the FMCG industry and a strong understanding of retail environments
You are experienced in managing end-to-end projects and coordinating multiple stakeholders
You have hands-on experience with display design, production processes, materials, and supplier management
You are confident in analyzing performance data and translating insights into actionable improvements
You combine a structured, detail-oriented working style with a strong hands-on mentality
You are a strong communicator and able to align cross-functional teams effectively
You are comfortable working with MS Office and KPI-based reporting
You are fluent in English and/or German.
You are willing to travel occasionally for market visits and rollout support

Display Manager

Key skills