Conversion Rate Optimization (CRO) Specialist

Role Overview

• Develop and run A/B tests that directly impact subscription growth for one of the largest EdTech platforms in the German-speaking region.
• Your work will have a direct and measurable impact on the company’s success.
• Define and implement growth experiments across the entire funnel — from hypothesis through launch and evaluation.
• Maintain a clear pipeline of experiments based on impact, effort, and learning value.
• Collaborate closely with design, development, and relevant stakeholders to translate testing concepts into high-quality experiments.
• Transparently share results, insights, and learnings from experiments with the team and stakeholders to foster alignment and continuous improvement.

Requirements

• At least 2–4+ years of experience in Conversion Rate Optimization (CRO), website optimization, or growth-oriented roles.
• Proven track record designing and running experiments that led to measurable business results (e.g., higher conversion rates, increased revenue).
• Experience in high-velocity testing environments and a commitment to continuously increase experimentation velocity without losing quality or learning value.
• Strong analytical skills and hands-on experience interpreting quantitative data with tools such as GA4, Amplitude, or Power BI.
• Strong conceptual thinking with the ability to structure and prioritize experiments around strategic growth objectives.
• Solid knowledge of Figma or a comparable design tool; ability to independently develop high-quality test concepts in multiple variants is required.
• Very good communication skills in English to clearly convey insights and strategies to stakeholders across functions and seniority levels.
• Experience with A/B testing tools (e.g., Convert), and ideally with additional research/UX tools such as Hotjar.
• Very good English skills (written and spoken).
• Desirable (not required): very good German skills to better understand customer needs in the DACH market.

Benefits

• Flexibility: flexible working hours, remote-first working model, ability to work from another EU country for 180 days/year
• Remote equipment: laptop, headset, monitor + €100 equipment allowance
• Mobility: subsidy for public transport tickets, Swapfiets bicycles
• Community: regular team events, remote or on-site in Berlin
• Volunteering & special days off: two days off per year for volunteering + days off on Christmas Eve & New Year’s Eve
• Wellbeing: Urban Sports Club, gym memberships, access to Bloom
• Discounts: FutureBens, Corporate Benefits, discounts on sofatutor product
• Flexible additional benefits: givve benefits credit card