Senior Director – Sports Commercial Revenue

Role Overview

• The Senior Director – Sportsbook Commercial Manager is responsible for steering the commercial NGR performance of the sportsbook business.
• This role drives the sportsbook commercial strategy and works with the core marketing, sports and operational teams.
• Tracking player acquisition, new real money player payback periods, retention performance, promotional effectiveness, individual sports actives and engagement, customer value optimization, and cross-functional execution.
• The role acts as the primary commercial stakeholder connecting Trading, CRM, Product, VIP, Acquisition, Integrated Marketing, Omni, Analytics and Operations.

Requirements

• 5+ years’ experience in sportsbook, betting, gaming, or digital consumer businesses
• Strong understanding of sportsbook economics, player behavior, and promotional mechanics
• Experience working closely with Trading, CRM, Product, and VIP teams
• Proven leadership experience within a fast-paced online betting environment
• Strong analytical and commercial decision-making capability
• Deep understanding of sportsbook KPIs and performance drivers
• Excellent stakeholder management and communication skills

Benefits

• Competitive pay and benefits
• Flexible vacation allowance
• A hybrid / remote working environment
• Startup culture backed by a secure, global brand