Design and implement customer journeys using Adobe Journey Optimizer (AJO)
Develop and configure Journey Maps for personalized customer engagement
Build and customize email/content using AJO HTML templates
Collaborate with marketing and business teams to translate requirements into journey workflows
Perform QA and testing of journeys, campaigns, and personalization logic
Troubleshoot and resolve issues in journey execution and delivery
Optimize journeys for performance, conversion, and customer experience
Ensure data accuracy and seamless integration across Adobe Experience Platform components

8–12 years of overall experience in digital marketing / customer journey implementation
Strong hands-on expertise in Adobe Journey Optimizer (AJO)
Experience as a Journey Developer / Journey Architect / AJO Coder
Solid understanding of Journey Maps and workflow orchestration
Proficiency in HTML for AJO email/content development
Strong experience in QA, testing, and validation of campaigns/journeys
Knowledge of personalization, segmentation, and customer data flows
Good analytical and problem-solving skills

Coder

Key skills