Content Strategist, APAC

Role Overview

• Create concepts and creative approaches for branded content campaigns
• Work closely with the Lead Content Strategist to generate proposals
• Develop proposal decks and write-ups for creative campaigns
• Research stories and talent, and work with audience data
• Map out content rollout and conduct competitor analysis
• Attend internal Sales kick-off meetings
• Represent Create and CNN in a professional manner during client meetings

Requirements

• Previous experience of conceptualizing film, digital and social campaigns for international markets
• Robust communication, research and writing skills
• A solid understanding of scoping, high-level costing, and planning for content campaign
• Familiarity in working to high editorial standards, working to guidelines
• Proven ability in communicating concepts to internal and external stakeholders e.g. pitching directly to clients
• Knowledge of producing native advertising or sponsored editorial content
• Understanding of content channels and effective distribution systems (e.g., Social platforms, SEO, advertising formats)
• Knowledge of MS Office Suite, Adobe Omniture, Global Web Index, Slack
• Previous experience in an international media publisher and/or international companies preferred.

Benefits

• This opportunity is for a freelance position.
• flexibility and the chance to contribute to exciting, innovative projects.