Content Strategy & Growth: Develop and implement a robust content strategy aimed at driving significant traffic growth, particularly through Google Top Stories, Discover, Google News, and general organic search results
with a focus on lead generation
Team Leadership & Development: Build, lead, and mentor a high-performing editorial team
SEO & Optimization: Ensure all news content is optimized for search, focusing on visibility in both regular organic search and relevant news features
Content Planning & Execution: Oversee the development and execution of a content calendar that prioritizes coverage that is relevant for the iGaming sector
Collaboration & Innovation: Work cross-functionally with SEO, marketing, and product teams to align news/editorials content efforts with general business goals and with an aim to stay ahead of industry trends
Data-Driven Approach: Regularly analyze content performance, adapt strategies, and make informed decisions to continuously improve traffic and lead generation

Proven Leadership: Experience building and managing editorial teams and creating a results-driven, positive work culture
SEO Expertise: In-depth knowledge of SEO best practices with experience optimizing content for Google Top Stories, Discover, and regular news oriented organic search
Content Strategy Experience: Strong background in developing and executing content strategies that drive measurable traffic growth
Lead Generation & Affiliation: Familiarity with lead generation and affiliate marketing strategies, understanding how content can be optimized for conversion
Analytical Skills: Ability to analyze performance data and adjust content strategies accordingly
Bonus: Prior experience in the iGaming industry

Flexibility: Remote working environment, or come join us at our office in Malta
Career Advancement: Work alongside driven colleagues in a businesses on a strong upwards trajectory that rewards entrepreneurial and ambitious thinking
Competitive Compensation: We offer competitive compensation packages, with opportunities for performance-based incentives

Head of News – Editorials

Key skills