Social Media Specialist – New Home Industry

Role Overview

• Write and edit compelling social media copy for homebuilder clients across platforms (Instagram, Facebook, TikTok, LinkedIn, and more)
• Edit short-form and long-form video for social distribution
• Design on-brand graphics and social posts using provided assets and brand guidelines
• Build and maintain content calendars and posting schedules for multiple clients
• Track performance data and report on what's working, adjusting strategy accordingly
• Coordinate asset collection and communication with builder clients
• Support Do You Convert's own organic social presence as needed

Requirements

• Experience in new home marketing required
• 3+ years of experience in social media management or digital content creation
• Proven video editing skills for short-form social content
• Proficiency using video editing tools
• Graphic design proficiency (Canva, Adobe, or similar tools)
• Strong copywriting skills, with the ability to adapt tone and voice across brands
• Comfort reading and interpreting social media analytics to guide decisions
• Exceptional organizational skills and ability to manage multiple clients simultaneously
• Self-starter who can work independently in a remote environment

Benefits

• Fully remote position with flexibility and autonomy
• Work with some of the sharpest minds in new home marketing
• A collaborative, supportive team that invests in your growth