Events and Activation Manager

Role Overview

• Lead the planning, development, and execution of regional events, from concept creation through delivery and post-event evaluation
• Partner closely with Business Unit marketing teams and local market organizations to ensure seamless event execution and alignment with strategic priorities
• Drive internal communications initiatives that keep teams informed, engaged, and aligned with business objectives
• Manage event-related assets and hardware, including product mock-ups and demonstration materials used across European events
• Develop and execute external communication activities that strengthen brand awareness and reinforce key messages
• Create and manage engaging content across social media channels to grow audience engagement and brand visibility
• Collaborate with Product, Sales, and Customer Service teams to ensure consistent messaging and customer experiences across all touchpoints
• Monitor market trends, industry developments, and competitor activities to continuously enhance event and activation strategies

Requirements

• 5+ years of experience in Event Management, Marketing, Communications, or a related field
• Proven experience within healthcare, medical technology, or related industries
• Strong expertise in event planning and execution, including coordinating complex initiatives across multiple stakeholders and business functions
• Experience developing, adapting, and deploying marketing campaign assets across different markets and audiences
• Knowledge of paid and organic activation strategies, social media marketing, and ABM programs
• Excellent project management, communication, and stakeholder management skills
• Bachelor's degree required; Master's degree preferred

Benefits

• Onsite roles require full-time presence in the company’s facilities
• Field roles are most effectively done outside of the company’s main facilities, generally at the customers’ or suppliers’ locations