Director, Field Marketing

Role Overview

• Drive patient growth across Axia Women’s Health care centers through strong field partnership
• Lead field marketing efforts in support of both OB/GYN and Expanded Care services
• Develop scalable marketing playbooks and processes
• Ensure consistent execution across care centers and markets
• Serve as the senior Marketing liaison to Operations, providers, and care center leadership
• Assess business opportunities and care center needs to identify marketing support and growth strategies
• Partner with Operations leadership to align Marketing resources and initiatives against organizational priorities
• Communicate priorities, recommendations, and timelines effectively across stakeholders
• Monitor performance and communicate results, insights, and recommendations to stakeholders
• Supervise Field Marketing team members and provide coaching, prioritization guidance, and performance management support as required

Requirements

• Degree in Marketing, Business, Communications, or related field
• Minimum of 7 years relevant job experience
• Prior people leadership experience required
• Experience supporting multi-location or distributed consumer service businesses required
• Experience in healthcare, retail, hospitality, restaurant, or franchise environments preferred

Benefits

• Choice of multiple medical insurance plans to best meet your needs
• Axia-paid life insurance, short term and long term disability
• Additional insurance options including dental, vision, supplemental life insurance, FSA, HSA w/ employer contribution, identity theft, long term care, pet insurance and more!
• Generous PTO offering with additional time off for volunteering
• 401k with company match
• Free counseling for colleagues and family members, including parents and parents-in-law