Senior Graphic Designer

Role Overview

• Design high-quality assets across digital and print channels, with a strong emphasis on digital (web, email, paid media, social media, PPTs, events, and sales enablement).
• Conceptualize and execute creative solutions using typography, color, layout, and illustration as well as consult with multimedia specialists on animation, motion graphics, photography, and video execution.
• Partner with global art director and marketing stakeholders to determine the most effective way to visualize messaging based on business objectives, channel strategy, and audience.
• Present creative concepts clearly and concisely, incorporating feedback to refine and optimize outputs.
• Support on-brand, consistent message execution across channels.
• Act as a brand expert and internal consultant for regional marketing team, ensuring all assets align with brand guidelines and visual standards.
• Lead design reviews for regional campaigns and channels, providing direction and constructive feedback to ensure consistency, clarity, and quality.
• Partner with global brand team to uphold, maintain and evolve brand guidelines as needed, identifying opportunities to strengthen visual identity and application.
• Educate and coach cross-functional partners and marketing team members on brand standards and best practices.
• Partner cross-functionally with demand generation, product marketing, digital acquisition, global communications, and sales teams to understand business goals and deliver integrated creative solutions.
• Serve as creative thought leader during brainstorming and ideation sessions, consistently bringing unique ideas and concepts forward for marketing campaigns and content across channels.
• Contribute to improving creative processes, intake, and workflows, helping increase efficiency and output quality across the team.
• Collaborate when needed with external partners including agencies, creative contractors, and print vendors to deliver on creative needs.
• Help maintain digital asset management (DAM) system, Brandfolder.
• Bring forward new ideas, tools, and approaches to enhance creative output, including the use of AI and generative design tools.
• Stay current on design trends, emerging technologies, and best practices to continuously evolve the team’s capabilities.
• Support overflow content creation needs, leading tactical conversations with agencies when needed.

Requirements

• Four-year degree in visual arts, design, or equivalent experience required.
• 6+ years of graphic design experience, with a strong portfolio spanning digital/interactive and print.
• Demonstrated experience working within and evolving brand systems.
• Advanced proficiency in Adobe Creative Suite (with emphasis on Illustrator, InDesign, Photoshop); familiarity with motion/video tools is a plus as well as AI design platforms such as Midjourney
• Strong conceptual thinking and ability to translate business objectives into compelling creative solutions.
• Experience leading or influencing creative direction and providing actionable feedback to others.
• Basic knowledge of video production, animation, and storyboarding preferred.
• Familiarity with web development collaboration (HTML, CSS basics) and CMS platforms (e.g., WordPress, Umbraco).
• Understanding of UX principles, accessibility, and digital usability standards.
• Ability to create presentation materials for events, campaigns, and sales enablement.
• Experience developing print materials such as direct mail, signage, and trade show assets.
• Strong collaboration skills with the ability to work across teams and manage multiple priorities.
• Experience in B2B, preferably manufacturing or engineering, is preferred.
• Exposure to or experience with AI-driven design or generative creative tools

Tech Stack

• WordPress

Benefits

• Health Insurance: Traditional OR High Deductible plan
• Flexible Spending Accounts
• Health Savings Account (including employer contributions)
• Dental and Vision
• Basic and Supplemental Life Insurance
• Short-Term and Long-Term Disability
• Paid caregiver leave
• 3 weeks of PTO + Wellness Hours + Holiday Pay + Volunteer Hours
• 401k with company match and immediate vest
• Employee Stock Purchase Program at a 15% discounted rate
• Matching grants through Protolabs foundation
• And More!