Work with regional sales managers to develop and implement regional marketing plans to meet pipeline targets
Drive field marketing programs from planning to execution, ensuring measurable results
Establish strategic partnerships with field sales teams and focus on the OH Valley area
Define marketing plans to create and accelerate opportunities and build executive relationships
Measure lead and pipeline return on investment through metrics analysis and reporting
Track lead flow and ensure timely follow-up by Sales channels
Provide onsite execution support for marketing programs (30-40% travel)

Proven track record of efficiently partnering with sales management
Strong project management, negotiation, and decision-making skills
Experience with developing integrated, multi-touch marketing plans
Background in enterprise software and/or hardware
Proficiency in sales and marketing automation systems (Salesforce, Marketo, Splash, Tableau)

Field Marketing Manager

Key skills