Implement the ABM/ABX strategy and culture at Intelia by designing high-impact campaigns targeted at strategic (Enterprise) accounts.
Lead, develop and engage the Marketing team, running management rituals and guiding the team to achieve established goals.
Connect Marketing, Sales and Customer Success to ensure full alignment and efficiency across the revenue journey (Revenue Marketing).
Design and operate Customer Marketing programs, turning the customer base into a driver of retention and revenue expansion (advocacy/referral).
Create high-value experiences and content focused on decision-makers and C-level executives at large companies.
Consolidate Intelia’s market positioning and branding, ensuring brand consistency and clearly communicating our value proposition in Conversation Intelligence.
Build repeatable account expansion playbooks and lead advocacy programs to turn customers into active brand promoters.
Refine Product Marketing strategy by structuring the go-to-market for new features, creating enablement materials (sales enablement) and sharpening product narratives (Phonetrack, Converx and Monitoria) for Enterprise audiences.
Intensively leverage AI and automation to ensure speed, efficiency and scalability in marketing operations.

Experience in B2B Enterprise SaaS: Marketing within a B2B SaaS model, with part or all of that experience dedicated to Enterprise accounts (high ticket and complex sales cycles).
Team Leadership: Direct people management experience (coaching, development and team rituals).
Strategic Background: Proven experience in ABM/ABX and Growth Marketing, with demonstrated projects in Branding, Positioning and Product Marketing.
Analytical and Data-Driven: Clear focus on business metrics, funnel optimization and ROI.
Interpersonal Skills: Strong communication and stakeholder alignment capabilities.
Innovation and Technology: Affinity for and desire to apply AI and automation intensively in marketing operations.

You will stand out if you have:

Advanced Tech Stack: Hands-on experience with robust marketing automation tools and ABM platforms (e.g., HubSpot, RD Station, Leadfeeder, Demandbase or similar).
Data Culture (BI): Knowledge of Business Intelligence tools (Power BI, Looker, Tableau) for dashboard creation and deep metrics analysis.
Ecosystem Experience: Prior experience at SaaS companies focused on CX, Conversational AI, Customer Service or Analytics (similar to Intelia’s core business).
Advanced Product Marketing: Mastery of market research methodologies (win-loss analysis), competitive intelligence, structuring persona/ICP matrices and creating robust Sales Enablement playbooks (training and tools for the sales team to close Enterprise accounts).
Customer Programs: Experience designing Customer Advocacy strategies (retention, success stories and referral programs).

100% remote work.
Flash Meal/Meal Card (Mastercard).
Health plan: Unimed Nacional, with monthly fee but NO copay.
Dental plan: DentalUni, with monthly fee but NO copay.
EcxCard accepted at pharmacies throughout Brazil.
Corporate Wellhub plans to support your physical, psychological and nutritional health.
Day off during your birthday month.
Partnerships with educational institutions: discounts for undergraduate, graduate and short specialization courses.
Online language platform: Partnered provider offering online classes with native teachers; choose 1 to 7 languages.
Home office allowance: monthly subsidy.

Marketing Coordinator

Key skills