Bring the Underdog rebrand to life — translate evolving brand direction into executions that feel exciting, energetic, and unmistakably Underdog across social, paid, email, CRM, partnerships, and product touchpoints.
Lead campaign design end-to-end — take projects from brief through delivery, owning the craft and pushing the visual bar at every stage.
Flex across styles — move confidently between high-production campaign design and scrappy, UGC-native content that feels authentic and in-the-moment.
Collaborate closely with Marketing and Product teams to bring personality, narrative, and visual consistency to creative assets across all channels.
Upload assets to Frontify and ensure our brand library stays current and accurate for internal and external use.
Bring a point of view — contribute ideas proactively and push work forward without needing to be pointed in a direction.
Requirements
5-8 years of in-house or agency graphic design experience, with a portfolio that shows range — campaigns, social, digital, branding — and a clear, confident visual sensibility.
Expert in Adobe Creative Cloud, especially Photoshop and Illustrator; you're fast, decisive, and know how to adapt without losing your edge.
You can make something feel thrilling — you understand what stops a scroll, creates excitement, and makes a brand stick.
Equally comfortable doing scrappy, culturally-tuned UGC-style work as you are executing a fully produced campaign.
You balance your own creative instincts with brand guidelines — you can work within a system and know when to push it.
You're a self-starter — you don't wait to be told what the next step is, you see it and you take it.
You use AI tools daily and think critically about how to apply them — you're always looking for ways to move faster and do more without compromising the work.
You have a point of view on copy and aren't afraid to write it — you understand how words and visuals work together and can craft headlines, captions, and short-form copy that land.
You manage multiple projects simultaneously, hit deadlines, and don't need hand-holding to figure out what's next.
Even better if you have
Illustration, branding, or logo design experience.
Motion or animation skills — our brand lives in video-first environments.
Experience working within or alongside a rebranding effort.
Tech Stack
Cloud
Benefits
Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
16 weeks of fully paid parental leave
Home office stipend
A connected virtual first culture with a highly engaged distributed workforce
5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents