Working Student – Communication & Community

Role Overview

• Your main focus: activations around matchdays, partners & community
• Support in planning and executing activations on matchdays and at events
• Logistics & materials management – from set-up to breakdown, branding, giveaways & co.
• Maintaining guest lists, managing invitations and communicating with partners and guests
• On-site support on matchdays – you are the contact person for partners & the community
• Creating checklists & run sheets
• Follow-up: short reports, key learnings, photo documentation
• Your second focus: community & inbox management
• Responding to messages across social media, email & other channels (e.g., ticket inquiries, fan questions)
• Forwarding inquiries to the appropriate contacts within the club
• Supporting the development and maintenance of our fan and partner contacts
• Support tasks: research, social listening & data maintenance
• Monitoring relevant social-media channels, trends and best practices in (women's) football, sport & entertainment
• Research on partners, initiatives, projects and community formats
• Gathering fan insights (e.g., via comments, surveys, feedback)
• Maintaining overviews, lists and databases (e.g., contacts, partner activations, event checklists)
• Structured archiving of materials, reports and learnings
• Additionally: support in leadership communication
• Contributing to social-media posts and appearances of key figures (e.g., drafts, timing)
• Support with preparation and follow-up for selected appointments & appearances
• Maintaining a simple content and schedule overview for key communication formats
• Close coordination with the communications & community team

Requirements

• You are enrolled at a university – the subject is not decisive; attitude is (e.g., communications, media, sports, business or social sciences)
• You have organizational talent and enjoy executing tasks in a structured way from A to Z
• You bring social-media competence – initial practical experience with Instagram, TikTok or LinkedIn is a plus
• You have a basic editorial understanding: language matters to you and you can formulate content appropriately for target audiences
• You are open, communicative and genuinely enjoy interacting with people – from fans and partners to the team and staff
• You enjoy live situations: matchdays, events, activations – including evenings or weekends
• You handle confidential information discreetly and work very conscientiously
• You are interested in topics such as personal branding and leadership communication in sport
• Very good German skills in spoken and written form; good English skills are a plus.

Benefits

• A genuine insight into the operations of an ambitious 2. Bundesliga club
• Responsibility from day one – not coffee runs, but real involvement and impact
• A diverse, motivated team with commitment, energy and a sense of humor
• Access to home matches, events and a strong network across sport, media & culture
• Flexible working hours to fit your studies
• An environment that doesn’t just follow women’s football but actively shapes it