Marketing Manager, Brand Solutions

WorkGenius Group is a multinational technology company seeking a Marketing Manager for Brand Solutions. The role involves creating impactful content for diverse audiences, developing sales enablement materials, and collaborating with various teams to identify marketing growth opportunities.

Responsibilities:

• Author high-impact content for marketing-savvy audiences, including large advertisers and agencies across seniority levels (C-suite through practitioner)
• Develop Brand Solutions sales enablement materials, including support for brand summits (talk tracks, keynote support, key messaging)
• Collaborate cross-functionally with Product Marketing, Digital Marketing, Partnerships, Events, Brand, Communications, Legal, Privacy, and other teams
• Identify marketing growth opportunities by leveraging client, sales, and product feedback
• Create audience-centric marketing materials that drive awareness and adoption of brand products and solutions

Requirements:

• 10+ years of professional experience in technology, media, or marketing
• Bachelor's degree required
• Experience launching and driving adoption of new products or services (GenAI experience preferred)
• Strong expertise in writing and crafting content and marketing materials for client and agency audiences
• Excellent communication skills
• GenAI experience