Nesco ResourceRemote
Content Marketing Specialist
United States
Full-time
2 weeks ago
$45 - $49 USD
H1B Sponsor
Key skills
Technical SEOPaid Media ExecutionGoogle Analytics (GA4)Enterprise CMSPerformance AnalysisAttention to DetailCollaboration SkillsAnalyticsLookerBIPower BIWordPress
About this role
Nesco Resource is seeking a Content Marketing Specialist to support the execution and optimization of digital marketing initiatives. This role focuses on technical and on-page SEO, paid search and paid social campaign execution, and performance analysis to improve traffic quality, engagement, and conversion outcomes.
Responsibilities:
- Technical + On-Page SEO:
- All facets are critical early (technical + on-page + content optimization)
- Hands-on experience addressing crawlability, indexation, metadata, internal linking, and content optimization
- Paid Media Execution (not ownership):
- LinkedIn, Meta, and Google
- Comfortable working with >$100k/month budgets, operating under a Paid Media Manager
- Analytics & Reporting:
- Must work in GA4, Looker Studio
- Able to support migration of reports into Power BI (hands-on, not just exposure)
- Enterprise CMS:
- Must have experience with enterprise grade CMS Platforms (i.e. Adobe AEM, Sitecore, Umbraco, Kentico, etc.) - WordPress-only backgrounds will not be a fit
- Internal agency model: Not a sourcing differentiator — execution capability is what matters most
Requirements:
- Bachelor's degree in Marketing, Digital Marketing, Communications, Business, Information Systems, or a related discipline — or equivalent professional experience
- 5+ years of hands-on experience in digital marketing within a large enterprise or agency-style environment, with strong exposure to SEO, content marketing, and paid media
- Proficiency with SEO and performance platforms including Google Analytics (GA4), Google Search Console, SEMrush, Ahrefs, Moz, or comparable tools
- Solid understanding of web fundamentals and site architecture, including HTML, CSS, and technical SEO principles
- Experience with analytics implementation and reporting tools such as GA4, Google Tag Manager, Looker Studio, and familiarity with Power BI
- Hands-on experience addressing crawlability, indexation, metadata, internal linking, and content optimization
- Comfortable working with >$100k/month budgets, operating under a Paid Media Manager
- Must work in GA4, Looker Studio
- Must have experience with enterprise grade CMS Platforms (i.e. Adobe AEM, Sitecore, Umbraco, Kentico, etc.) - WordPress-only backgrounds will not be a fit
- Industry certifications such as Google Analytics or Google Ads are beneficial but not required