Product Marketing Manager

Lumivero is a company focused on developing data-intelligence software that aids users in making informed decisions. The Product Marketing Manager – Risk & Decision Solutions will lead marketing efforts for the company's risk analysis tools, collaborating with various teams to create product messaging and drive growth initiatives across multiple industries.

Responsibilities:

• Develop clear and compelling product messaging that articulates the value of Lumivero’s risk and decision analytics solutions for diverse audiences
• Lead creation and maintenance of product content, including website copy, demos, webinars, whitepapers, and sales collateral
• Craft positioning and messaging strategies for communications and campaigns supporting product launches, updates, and customer engagement
• Collaborate with creative and content teams to produce engaging assets that educate users and highlight real-world applications of Monte Carlo simulation, forecasting, and decision modeling
• Go-to-market and product launch management
• Partner with Product, Release Operations, and Marketing teams to execute successful launches for new features and versions across the risk and decision portfolio
• Develop and implement go-to-market strategies, including campaign planning, timelines, and deliverables
• Support internal enablement by equipping Sales, Success, and Partner teams with messaging, content, and competitive insights to effectively communicate value
• Work closely with Product Management to analyze customer behavior and identify opportunities to improve onboarding, retention, and engagement
• Conduct data-driven assessments of the customer journey to uncover growth levers—expansion, cross-sell, and advocacy
• Collaborate with Customer Success to collect and act on feedback from key industry users, academic partners, and enterprise accounts
• Serve as the voice of the risk and decision analytics user across Lumivero, ensuring their needs are reflected in roadmap priorities and messaging
• Support Demand Generation and Campaign Marketing with product-focused positioning for lead acquisition, conversion, and upsell campaigns
• Partner with Engineering and Product teams to ensure technical documentation and training materials remain accurate and relevant
• Lead ongoing competitive intelligence to monitor market trends, emerging simulation and risk technologies, and competitor positioning in quantitative analysis software
• Partner with Product and Marketing leadership to translate insights into actionable recommendations that influence roadmap, pricing, and go-to-market strategies
• Maintain an active pulse on industry conversations, analyst coverage, and professional communities in risk management, project controls, and decision analysis to identify opportunities for differentiation and thought leadership

Requirements:

• Bachelor's degree in marketing, business, or related field
• 5–10 years of experience in B2B product marketing or technical marketing, preferably within SaaS, analytics, or risk management software
• Proven ability to translate complex technical concepts (e.g., Monte Carlo simulation, risk modeling) into accessible, user-focused messaging
• Demonstrated experience working with Product, Sales, and Customer Success teams to drive adoption and engagement
• Strong project management skills with the ability to manage multiple initiatives and deadlines
• Experience gathering and interpreting competitive and market intelligence to guide positioning and product strategy
• Data-driven mindset with experience in user analytics, segmentation, and campaign performance measurement
• Excellent communication skills and a collaborative, solution-oriented approach
• Familiarity with Pragmatic Marketing Framework or similar product marketing methodologies