Partner Marketing Manager

Qualcomm Technologies, Inc. is seeking a Partner Marketing Manager to enhance relationships with key channel partners in the AMER region. This role involves executing co-marketing initiatives, collaborating with sales teams, managing budgets, and analyzing marketing performance to drive growth.

Responsibilities:

• Establish direct relationships and foster strong collaboration with the go-to market teams of strategic global and regional partners (distributors, system integrators, and VARs)
• Design, plan, and execute joint campaigns, including webinars, workshops, product launches, and trade show participation to promote the Arduino ecosystem
• Develop compelling marketing assets such as blog posts, social media updates, use cases, case studies, and videos that highlight partner success and the value of Arduino solutions
• Collaborate with internal teams to optimize the user experience across all partner-related touchpoints and co-branded landing pages
• Partner with Sales and Training teams to ensure distributors are equipped with the necessary tools, collateral, and knowledge to effectively sell Arduino products
• Track and report on the success of marketing efforts by monitoring KPIs and providing ROI analysis to leadership
• Plan, execute, and measure experiments and conversion tests specifically for partner-led digital activities to maximize lead generation
• Manage the regional partner marketing budget, drafting yearly plans and coordinating with partner teams to ensure high-quality execution
• Coordinate Quarterly Business Reviews (QBRs), support account managers, and assist in finding customer stories and referrals
• Coordinate the yearly Partner Conference, oversee partner onboarding for events, and attend major trade shows as required by regional partner activities
• Stay updated on industry trends and competitor activities to provide strategic recommendations

Requirements:

• Bachelor's degree and 3+ years of Communications, Marketing, Public Relations, or related work experience
• OR Associate's degree or equivalent degree and 5+ years of Communications, Marketing, Public Relations, or related work experience
• OR High school Diploma or equivalent and 7+ years of Communications, Marketing, Public Relations, or related work experience
• Completed advanced degrees in a relevant field may be substituted for up to two years (Master's = one year, Doctorate = two years) of work experience
• Proven ability to build rapport and influence marketing counterparts within partner organizations
• Strong organizational skills with the ability to manage multiple co-marketing projects simultaneously from concept to completion
• Excellent written and verbal communication skills, with a talent for creating 'story-driven' marketing content
• Native or fluent proficiency in English; fluency in Italian and/or Spanish is considered a significant plus
• Focus on a 'high-growth' mindset and the capability for constant monitoring of relevant KPIs
• Comfortable working with data to measure campaign effectiveness and adjust strategies based on performance metrics
• Analytical rigor with proficiency in statistical analysis and market research to provide data-driven insights and justify marketing spend to partners
• Ability to work in a team and a continuous learning attitude
• A self-starter who excels in a remote work environment and can operate effectively across different time zones in AMER and EMEA regions
• A genuine interest in electronics, modular compute, or industrial automation
• 2–4 years of professional experience in Partner Marketing or Channel Marketing
• Previous experience with a global hardware manufacturer is key, but so is a passion for the broader technology landscape
• Bachelor's degree in Marketing, Communications, Business, or a related field
• Deep understanding of the AMER technology landscape and distribution channels
• Experience in copywriting, crafting professional marketing claims, and creative storytelling
• Direct experience with A/B testing, multivariate experiments, and user funnel optimization
• Previous experience supporting global technology brands within the industrial automation sector