Staff Product Manager - Gamified Experiences

Kraken is a mission-focused company rooted in crypto values, aiming to accelerate the global adoption of crypto. The Staff Product Manager will own Inky's outcomes end-to-end, driving usage, retention, and repeat engagement while shaping gamified experiences across consumer products.

Responsibilities:

• Own Inky’s outcomes end-to-end, with a near-term mandate to drive usage, retention, and repeat engagement
• Design and tune core loops, incentives, and progression to maximize replayability
• Obsess over the primary interaction - speed, feedback, and emotional payoff
• Treat the product like a live game - ship, observe, tune, repeat
• Build and evolve lifecycle systems including notifications, reactivation flows, and behavioral nudges
• Use data to find drop-offs, friction, and leverage points
• Partner closely with Design, Engineering, Data, and Marketing to ship fast and learn faster
• Ruthlessly prioritize - if it doesn’t move engagement, it doesn’t ship
• Fix bugs and papercuts that break flow or trust
• Evolve mechanics to raise stakes, sharpen outcomes, and increase replayability
• Capture what works and apply it beyond Inky

Requirements:

• 10+ years of product management experience, ideally in consumer, gaming, fintech, social, or crypto
• Proven track record driving product-led growth, not just shipping features
• Comfortable operating in ambiguity with real stakes and real constraints
• Strong intuition for user psychology, motivation and incentives
• Strong judgment under uncertainty, data-informed, but making calls with incomplete information
• Not precious about ideas - you test, learn, cut, and double down quickly
• Builder mindset, over consensus-seeking
• Experience working on gaming products, onchain trading products, or other highly engaged consumer behavior
• Background in growth, engagement, or retention-focused roles
• Experience building for opinionated, internet-native users
• Familiarity with degen culture, social and memes